:: Variable Data

Our variable data software solutions, coupled with the NexPress 2100 and its NexStation front end, provide an integrated workflow to efficiently produce personalized print projects.

Consider the example of transforming a static direct marketing project into a personalized one by the incorporation of the recipient’s name and address information directly into the design of the project. To add more power to the project, consider designing the document so that the person’s name is in the headline and text elements. A personalized document can differentiate your marketing campaign from others by applying graphic design and layout techniques that make the document (and your whole campaign) look truly tailored to the recipient.

Our solutions are designed to provide you with the tools to produce personalized printing projects efficiently from your Apple Macintosh or PC in an easy-to-process open format.